The poster for this shoe is alot more creative as it shows all of the colors you could get the shoe in, the white background makes the shoe really stand out with all the colors on it. The quote also adds to the poster. To make this the company would most likely use photoshop to add the paint and make it really bright. The target audience is probably aimed at children, teens and young adults. If i was going to make a poster i would use the way the have used color to make it really stand out to get peoples attention. Its showing all the colors you would get in the shoes and how you would stand out from everyone as the shoe is so bright and colorful.
This poster is very plain yet very effective, its aimed at younger children and teens as its really simple but the bright colours draw your eyes to it. the cartoon looks really good against the background because the bright colours go well together. To create the poster thy probably would have used illustrator to create the base lines and the outline of the leg and shoe but they also could have used photoshop to add the detail to the shoe and add in the logo. i really like this poster and if i was to make one i would use the same kind of design as this as even though its rather simple it still looks really good.
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